Mar 16, 2005

Ultra-slim Nikon Coolpix S1 Announced

Nikon has announced an ultra-thin camera with their brand new Coolpix S1.
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Press release (portion)
Sophistication Made Simple through Exclusive Nikon Technology
MELVILLE, NY, MARCH 16, 2005 – Some digital cameras are very stylish. Others simply take great pictures. Those looking for the best of both worlds will enjoy the latest addition to Nikon’s award-winning line-up of Coolpix digital cameras. Nikon today introduced the new ultra-slim Coolpix S1 - a 5.1-megapixel camera featuring state-of-the-art technology like the exclusive new Face Priority AF (Auto Focus) feature, enhanced image quality and improved speed, within a smooth, compact design. Along with the line’s first, bright 2.5-inch LCD screen, the ¾-inch thin Coolpix S1 is perfect for the customer who values style and sophistication on par with traditional Nikon performance.

“The new Coolpix S1 is a breakthrough for Nikon in terms of its advanced technology designed to take better pictures, easier than ever,” said Bill Giordano, General Manager of Marketing ­­­for Nikon, Inc. “The Coolpix S1 would be a perfect choice for digital photographers who want a sleek slim companion camera to capture memories whenever and wherever they happen.”

Beautiful Pictures in Three Simple Steps!

With improved designs and exciting new exclusive technology, Nikon has narrowed the picture-taking process down to three simple steps – turn on the camera, frame the shot and snap the picture. It’s that simple!

The Coolpix S1 will be available at retail nationwide in April 2005. For more information about this and other cameras, please visit

TOKYO – Nikon Corporation is pleased to announce the introduction of the COOLPIX S1, the first in a new series of COOLPIX cameras that blend portability with “Style” — which is precisely what the “S” in “S1” stands for. Not only is the COOLPIX S1 highly attractive with a sleek aluminum exterior available in Pure Silver, Ivory White and Ebony Black* — it also retains its super slim and small dimensions (89.9 x 57.5 x 19.7mm) at all times due to its “right-angle” optics system that allows the zoom lens to function throughout its entire range without protruding from the camera body. This optical system also features an ED lens to ensure sharp, natural results and the COOLPIX S1 additionally features a selection of innovative features, delivering smooth operation and high-quality results.

With the advantage of 5.1-megapixel performance and a powerful 35-105mm 3x Zoom-Nikkor ED† lens (35mm equivalent), the COOLPIX S1 achieves superior results with true-to-life color. It also features an impressively large, bright 2.5-inch LCD monitor that makes it easy to compose shots and play back the results with 110,000-dot clarity and thereby does away with the need for a viewfinder. The COOLPIX S1 has also been specially designed to offer exceptionally easy operation, with a Graphic User Interface (GUI) that allows the user to select functions by either name or icon and a handy HELP button that displays explanations for functions on the main menu. Furthermore, the menu can be set to display all text in the user’s choice of 12 languages.

The COOLPIX S1 is also remarkably convenient. As a result of Nikon innovation, it has been designed to operate with a significant reduction in energy consumption so that a greater number of shots can be taken per battery. In fact the COOLPIX S1 can take up to 200 images with an EN-EL8 Rechargeable Battery (based on CIPA standard‡), so the user can enjoy spending more time taking pictures and waste less time recharging. Also as a direct result of Nikon superior engineering, the COOLPIX S1 offers a high-speed start-up time and enables swift continuous shooting at up to 1.8 frames per second (approx.), allowing the user to catch fleeting photo opportunities more of the time.

A range of unique Nikon features enable the user to improve images in-camera to get better results when shooting in difficult conditions. Nikon’s exclusive D-Lighting function can be easily selected in Playback mode. Automatically compensating pictures taken with excessive backlight or insufficient flash, D-Lighting adds light and detail to darker parts of images while leaving areas with desirable exposure exactly as they are. Nikon’s In-Camera Red-Eye Fix function does as its name suggests, automatically detecting the annoying red eye effect that can be caused by flash, then digitally correcting it in-camera. The COOLPIX S1 also features the clever Face-priority AF function, which has the ability to detect human faces in the frame and then provide optimal automatic focus for sharper, more satisfying portraits. The COOLPIX S1 features a Blur Warning function too, which lets users know when an image has been compromised by camera shake so they can recompose and shoot again for better results.

The COOLPIX S1 additionally comes complete with the COOL-STATION MV-11. Delivering true plug-and-play convenience, the COOL-STATION MV-11 is more than just a charging cradle. Placing the COOLPIX S1 in the COOL-STATION MV-11 enables the batteries to be charged without removing them from the camera body. The COOL-STATION MV-11 also connects the COOLPIX S1 to a TV and to a computer via USB.

Like all the other cameras in the successful COOLPIX range, the COOLPIX S1 offers a selection of handy Scene Modes that makes it easy to get pleasing results in common situations. Altogether, the camera is equipped with 17 Scene Modes, four of which feature Scene Assist, so the user can simply select the one best suited to the subject — such as Sunset or Portrait — then leave the camera to select the optimal settings automatically. One of these handy Scene Modes is the new “Underwater” mode, which is designed for use with the optional Waterproof Case WP-CP5, which allows the user to take shots with faithful color when snorkeling or scuba diving to depths of up to 40 meters.

Although the COOLPIX S1 offers the convenience of compatibility with widely available SD memory cards, it also has 12MB of internal memory too, which means users can go on shooting even when they are not carrying any additional media. And despite its super slim dimensions, the COOLPIX S1 can also be used to record movies with sound — offering a choice of four movie modes with shooting at up to 15 frames per second and up to VGA resolution. The COOLPIX S1 can also be connected to a TV to make it easy to view the results.

The COOLPIX S1 makes it easy to produce printouts as well. Because it offers PictBridge compatibility, it can be connected directly to a compatible printer, thereby doing away with the need for a computer. The COOLPIX S1 also comes complete with Nikon’s PictureProject software, which makes it easy to edit, organize and share images.

* Available colors and names of colors may differ by country or area.
† Nikon’s ED (Extra-low Dispersion) glass offers superior sharpness and optimal color correction.
‡ Industry standard for measuring life of camera batteries. Measured at 25ºC (77ºF); zoom adjusted with each shot, built-in flash fired with every other shot, image mode set to Normal.

Note: Specifications, design, product name, standard accessories, and release schedule may differ by country or area.

Nikon COOLPIX S1 Feature Highlights

A new series of COOLPIX
The COOLPIX S1 is the first in a new series of COOLPIX cameras. It places a strong emphasis on the camera body combining portability with the ultimate in style. Indeed “style” is what the “S” in “S1” stands for.
Stylish design
The COOLPIX S1 has a sleek aluminum finish that gives it a look of real sophistication, while its super slim dimensions achieved through the advanced electronic engineering of a totally new “right-angle” optics system make it both pleasing to the eye and highly comfortable in the hand. The elegant COOLPIX S1 also features a significantly enlarged TFT LCD monitor. Measuring 2.5 inches across and delivering the clarity of 110,000 dots, it makes it easy to compose shots and view recorded images. The COOLPIX logo has also been recreated to be more slender with gentle curves that complement the smooth lines of the camera body, and the COOLPIX S1 is available in a choice of Pure Silver, Ebony Black and Ivory White* to suit the user’s individual sense of style.

Greater energy efficiency for longer battery life
The COOLPIX S1 has been specially designed for low power consumption that enables batteries to last longer, so users can spend more time shooting and less time recharging. In fact, the COOLPIX S1 can take up to an impressive 200 shots using a single EN-EL8 Rechargeable battery.

Swift response
As a direct result of Nikon’s engineering expertise, the COOLPIX S1 has been created to deliver more satisfying, responsive performance. Not only is the COOLPIX S1 quicker to start up than many other compact digital cameras in its class, but it also offers swift continuous shooting at a rate of up to 1.8 frames per second.

In-camera image improvement
The COOLPIX S1 makes it easy for virtually anyone to achieve pleasing results. With 5.1 effective megapixels and a 35-105mm 3x Zoom-Nikkor ED lens (35mm equivalent), the COOLPIX S1 captures scenes with clarity and faithful color. Furthermore, it also features a clever set of features with the power to actually improve images in-camera. The In-Camera Red-Eye Fix function automatically detects the annoying red eye effect caused by flash and then corrects it automatically in-camera to produce pleasing night portraits. Nikon’s impressive D-Lighting function automatically compensates for excessive back light or insufficient flash — keeping brighter parts of images as they are while adding light and detail to darker areas. The COOLPIX S1 also features the new Face-priority AF function, which cleverly detects human faces in the frame, then provides optimal focus on them for sharp, satisfying results. The COOLPIX S1 even features a handy Blur Warning function too, which alerts the user of images compromised by camera shake, so they can recompose and shoot again before leaving the scene.

* Available colors and names of colors may differ by country or area.

Nikon COOLPIX S1 Other Features
Easy-to-carry dimensions of 89.9 x 57.5 x 19.7mm (3.5 x 2.3 x 0.8 in.) (W x H x D)
Light weight of approximately 118g (4.0 oz.) (without battery and memory card)
BSS (Best Shot Selector) automatically selects and saves the best exposure from ten sequential shots
4 of the 17 Scene Modes offer Scene Assist (Portrait, Night Portrait, Sports, Landscape)
3 movie modes with sound, plus Time-lapse movie mode
Noise Reduction automatically achieves more faithful color reproduction in some Scene Modes
Time zone function allows local time to be set easily anywhere
Voice recording Mode records up to 30 minutes of audio, or up to 5 hours with a 256 MB SD card
All buttons located on camera back for easy operation
4x digital zoom capability
Single AF and Continuous AF selectable in Movie Mode
Choice of White Balance: Auto with TTL control, 5-mode manual (Daylight, Incandescent, Fluorescent, Cloudy and Speedlight) and Preset
Options for playback: Single, 4- and 9-segment thumbnail, Slideshow
Built-in flash: features settings for Auto, Red-eye Reduction by pre-flash, Anytime flash, Flash cancel and Slow sync.

Nikon Digital Camera COOLPIX S1 Specifications
Type Digital camera S1
Effective pixels 5.1 million
CCD 1/2.5-inch type (5.36 million total pixels)
Image modes High (2592*), Normal (2592), Normal (2048), PC (1024), TV (640)
Lens 3x Zoom-Nikkor ED; 5.8-17.4mm (35mm [135] format equivalent to 35-105mm); f/3.0-5.4; 12 elements in 10 groups; Digital zoom: up to 4x
Focus range 30cm (12 in.) to infinity (∞) 4cm (1.6 in.) to infinity (∞) in Macro Mode
LCD monitor 2.5-inch type, 110,000-dot Amorphous silicon TFT LCD monitor with brightness adjustment
Storage Media Internal memory: approx. 12MB, SD memory card
Shooting Modes Auto, Scene Assist (Portrait, Landscape, Sports, Night portrait), Scene (Party/Indoor, Beach/Snow, Sunset, Dusk/Dawn, Night landscape, Close up, Museum, Fireworks show, Copy, Back light, Panorama assist, Underwater, Voice recording), BSS (Best Shot Selector), Blur Warning, Date imprint, Self-timer (10 sec.)
Movie With sound: TV movie (640) at 15fps, Small size (320) at 15fps, Smaller size (160) at 15fps; Without sound: Time-lapse movie at 15fps
Capture modes 1) Single, 2) Continuous (approx. 1.8fps), 3) Multi-shot 16 (16 frames 1/16 in size)
Number of frames
(w/ Internal memory)
5M: High (2592*) approx. 5, Normal (2592) approx. 10, 3M: (2048) approx. 17
Built-in flash Range: 0.3-2.5m/ 1' - 8'2" (W), 0.3-1.4m/ 1' - 4'7" (T); Flash modes: Auto, Auto with Red-eye Reduction (In-Camera Red-Eye Fix), Anytime Flash, Flash Cancel and Slow sync.
Interface USB (via COOL-STATION MV-11)
Supported languages German/ English/ Spanish/ French/ Italian/ Dutch/ Swedish/ Japanese/ Simplified Chinese/ Traditional Chinese/ Korean/ Russian selectable in menu display
Power requirements One Rechargeable Li-ion Battery EN-EL8
Battery life (approx.) Approx. 200 images with EN-EL8 Rechargeable Battery (based on CIPA standard*)
Dimensions (W x H x D) Approx. 89.9 x 57.5 x 19.7mm (3.5 x 2.3 x 0.8 in.)
Weight Approx. 118g (4.0 oz.) (without battery and memory card)
Supplied Accessories:† COOL-STATION MV11, Strap, USB cable UC-E10, Audio Video cable, AC adapter EH-63, Rechargeable Li-ion Battery EN-EL8, PictureProject CD-ROM
Optional Accessories COOL-STATION MV-11, USB cable UC-E10, AC adapter EH-63, Rechargeable Li-ion Battery EN-EL8, Battery Charger MH-62, Waterproof Case WP-CP5‡
*Industry standard for measuring life of camera batteries. Measured at 25°C (77°F); zoom adjusted with each shot, built-in flash fired with every other shot, image mode set to Normal.
†Supplied accessories may differ by country or area.
‡ Not available in some countries or areas.

PictureProject System Requirements
OS Macintosh: Mac® OS X (10.1.5 or later)
Windows: Windows® XP Home Edition / Professional, Windows® 2000 Professional, Windows® Me, Windows® 98SE pre-installed models
RAM 64MB or more recommended
Hard disk 60MB required for installation
Display 800 x 600 or more with 16-bit color (full color recommended)
Others CD-ROM drive required for installation
Only built-in USB ports are supported

Microsoft® and Windows® are either registered trademarks or trademarks of Microsoft Corporation in the United States and/or other countries. Macintosh® and QuickTime® are either registered trademarks or trademarks of Apple Computer Inc. in the United States and/or other countries. The FotoNation logo is a trademark. The SD logo is a trademark. PictBridge is a trademark. D-Lighting technology is provided by Apical Limited. Face-priority AF technology is provided by Identix®. Products and brand names are trademarks or registered trademarks of their respective companies.

Specifications and equipment are subject to change without any notice or obligation on the part of the manufacturer. March 2005

©2005 Nikon Corporation