Mar 10, 2005

Konica Minolta announces three digital lenses

Currently under development, the lenses take advantage of the camera's smaller APS-C sized image circle as compared to a 35mm film SLR, offering potential advantages in size and weight, and potentially in cost and optical quality as well. *Note- these photos are mock-ups.
AF DT Zoom 18 - 70mm F3.5 - 5.6, AF DT Zoom 11 - 18mm F4.5 - 5.6, and AF DT Zoom 18 - 200mm F3.5 - 6.3

The new lenses, tentatively named the AF DT Zoom 18 - 70mm F3.5 - 5.6, AF DT Zoom 11 - 18mm F4.5 - 5.6, and AF DT Zoom 18 - 200mm F3.5 - 6.3, are expected to be launched this fall. All three lenses will provide focusing distance information to the camera body for use in ADI flash metering, and will feature circular apertures for more attractive out-of-focus images with better bokeh (a term borrowed from Japanese which refers to the smoothness of out-of-focus image areas).

Press release (portion)

Konica Minolta AF DT ZOOM 18-70mm F3.5-5.6 (D), AF DT ZOOM 11-18mm F4.5-5.6 (D), and AF DT ZOOM 18-200mm F3.5-6.3 (D) lenses will be available in the fall of 2005

Mahwah, NY (March 10, 2005) – Konica Minolta Photo Imaging U.S.A., Inc., announces the development of three new “DT” lenses – interchangeable Digital technology (DT) lenses designed for the Maxxum Series digital SLR cameras, including the Maxxum 7D. These new zoom lenses will expand the lineup of Konica Minolta interchangeable lenses for Maxxum Series cameras. The DT Lenses employ a new optical system that is specifically designed for digital SLR cameras, including the Maxxum 7D, which incorporate an APS-C size CCD image sensor. Plans are to launch these Digital Technology (DT) Lenses worldwide in the fall of 2005.

Developing interchangeable lenses for digital SLR cameras with an optical system optimized for the popular Maxxum 7D, meets the needs of users who would prefer to take ultra-wide-angle pictures, users who would like to take pictures with a compact standard zoom, and users who would like to easily take telephoto shots without changing the lens.

“Today’s digital photographers require the same versatility and high quality images that they’ve come to expect with their Maxxum 35mm cameras in the past,” said Todd Schrader, vice president of marketing for Konica Minolta Photo Imaging U.S.A., Inc. “The announcement of these new DT lenses sends a strong message to photographers everywhere that Konica Minolta recognizes the importance of the Maxxum 7D SLR as a central building block for their digital camera systems.”
Read the full article here...